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We partnered with Rémy Martin to create iconic gift boxes for the Lunar New Year in Southeast Asia – a crucial gifting time for individuals, families, and corporations.
The design strategy leveraged the spirit of each of the three offerings to create a trade-up system. VSOP is younger, more refreshing, and dynamic. CLUB is more audacious, bold, and elegant. XO is exclusive, premium, and unique. The result is a premium gifting experience that maximizes the impact of brand assets across contemporary shapes and exquisite materials.